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 Marlton Park - Online
 A site for all to see
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 Designed for Search Engines
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 Improving Website Rankings


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website design & development for businesses in nj, pa, de website design & development for businesses in nj, pa, de
 

More than just web designers - we go the extra mile to help promote our clients' websites.

 
 

Latest News

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 Marlton Park - Online
Opening Day Launch
April 19th was opening day and the Marlton Recreation Area was ready - both on the field and online! [more]

A site for all to see
From posting favorite pictures to researching Civil War soldiers, the county clerk's new Web site has something for everyone [more]

Websketching Inspired By Design
Latest website designed by Websketching for Inspired By Design LLC, a local interior design consultant. [more]

 
 

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Search Engine-Friendly
Part 2 of 4 - Designed for Search Engines
11/26/2007 - FOR IMMEDIATE RELEASE

Search Engine-Friendly

A search engine-friendly website is one that conforms to the guidelines and standards as determined by the industry and does not breach any terms of inclusion in a search engine. A search engine-friendly site should not have any barriers that block or prevent search engine bots or spiders from "crawling" your website and indexing it in its database.

A search engine-friendly website should:

  • have quality and relevant content
  • be easy to navigate
  • have unique title tags and meta description tags
  • have quality links to it from other websites
  • use heading tags
  • use alt tags
  • have a sitemap and/or footer navigation with hyperlinked text

Some common barriers to avoid include:

  • frames
  • splash or intro pages
  • all images - no content
  • image maps
  • long query strings
  • javascript navigation
  • incorrect HTML code

Websketching’s websites are built with the search engines, our clients, and the end-users in mind. Our content management system allows our clients to easily publish their content while creating HTML pages with keyword-rich, search engine-friendly URL’s; it gives our clients the ability to modify the title, keyword and description tags on every page of their site; it uses alt text with the images to further improve search engine-friendliness as well as to benefit the end-users.

next: "Search Engine-Optmized"
previous: "Designed for Search Engines"

 
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